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Property Marketing Preparation Secret Weapon
As you know, the first step to selling property is preparing the thing for sale. (Prep~aration, the 1st of my 3 p’s – where Primp and Promote are the other 2.)
There is a site that will tell you, for your specific zip code, what the ROI – Return on Investment – is for each potential improvement you make to your home. It’s called the Home Gain Maximizer and is brought to you by the creative folks of Home Gain.
Whatever you’re considering, these folks will tell you how much more these types of improvements and upgrades have yielded in past transactions and what you can likely expect.
Sound good?
For me, it was particularly heartening to see that Home Staging services enhanced the property listing’s result by 453%!! Now there’s a % I can live with!!
Great book for all agents!"
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